Unique locations in the Alps

he Alps are by far the largest inbound ski market in the world, capturing 43% of the worldwide ski market.

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As 20% of Europe‘s highest earners are concentrated in ski resorts and open to influence, the medium delivers it‘s message to more than 28 million viewers each season. 77% of this audience find ski media eye catching and 85% believe that the advertising reflects possitively on the brand. The recall of advertising in and around ski resorts is a staggering 87.6%.