Production updates
Resorts do not shut their doors in summer and neither do we. The production and installation teams have been incredibly busy posting campaigns targeting summer guests, maintaining and updating current clients advertising and installing new media for the oncoming winter season.
Get a taste of what we have been up to below.
Swisscom
In preparation for the upcoming season we have started to install advertising where difficult weather conditions make it virtually impossible in winter. Situated at the top of the Parsenn Furgga lift at an altitude of 2,480 metres reached by our installation team only using a specialist 4x4 vehicle.
Audi
The mega poster at Jakobshorn lift station in Davos is a highly frequented location throughout the summer months transporting guests up into the mountain on a daily basis.
The 150sqm billboard contains 85 individual panels, 1,450 rivet heads that takes a specialist team 70 hours to install!
Sunrise
A summer specific campaign focusing on tourists that frequent
mountain regions in the non-winter months.
Tourism in mountain regions has boomed in the past few years. Activities for families, mountain biking, hiking and have led the trend to enjoy holidays in the mountains and visitor numbers have encouraged brands to target this adventurous audience.
Peugeot
Advertising such as the 67sqm XL billboard which delivers 559k impacts in winter at the Hahnenmoos upper station have already been installed in preparation for the winter season.
This fantastic billboard location is just one part of the multi faceted Peugeot campaign in the Swiss resort of Adelboden.
WEF Davos
We continue to supply brands access to the unique audience which attends the WEF in Davos each year with a range of billboard locations and various digital options.
For more information about on availability for the 2023 WEF please contact the sales team.
