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AUDI
Audi have continued their innovative media campaign which dominates resorts in Switzerland and France.
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The specifically chosen sites focus on high frequented areas of resorts, aiming for a mainstream audience at the absolute busiest locations.
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The campaign consists of digital out-of-home advertising and traditional out-of-home via mega billboards and more traditional billboards.
![Davos_Jakoshorn_3.jpg](https://static.wixstatic.com/media/4f2a71_441701581dc64460bc246bc82efbf165~mv2.jpg/v1/fill/w_490,h_327,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/4f2a71_441701581dc64460bc246bc82efbf165~mv2.jpg)
Resorts
Davos Klosters
Reach
Footfall of 34 million and approximately 1.1 skier days per season
Placement
Billboards & digital out-of-home
Results
34 million OTS per season
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