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GUESS WINTER CAMPAIGN: PEAK OF FASHION MARKETING

Zillertal, Cortina & Zermatt are about to get a serious dose of GUESS this winter season. Let's have a sneak peek on the spectacular advertising campaign in Kaltenbach and Cortina. Zermatt will be an extraordinary highlight—coming your way very soon.

Advertising campaign of the fashion label Guss
GUESS OOH advertising campaign

📍Kaltenbach, Hochfügen Austria:

The fashion label co-partnered with the Wedelhuette in Zillertal, creating an exclusive Guess Lounge, so guests can enjoy their après-ski drinks in an high-end environment. With prominent placements at major media sites and gondola brandings the brand will foster strong brand connections on the slopes that extend well beyond their holiday.



📍Cortina, Italy:

Nestled in the heart of Cortina stands the remarkable and first Mountain Guess Swing ever, a visionary creation by Alpdest. Crafted to provide brands with an engaging platform, doubling as the ultimate photo spot to capture unforgettable winter moments. The Alpdest Swing is now available in our product portfolio and can be adapted to every brand identidy.



📍Zermatt, Switzerland: COMING SOON!

Get ready for an exclusive Guess brand experience set to unfold in the heart of Zermatt.

Stay tuned for updates—we'll keep you in the loop!








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